What are IDOs in cryptocurrency and whether it is worth investing in them

IDO in cryptocurrency

The cryptoasset market is constantly being updated with new tokens, koins or financial projects related to virtual money. Organizers rarely use their own funds. Investments are attracted thanks to a financial instrument – the sale of pre-issued coins of the project. This method of fundraising is called tokensale. Since the middle of 2019, IDO cryptocurrency – the initial decentralized offering – has gained great popularity.

What is a cryptocurrency IDO

Initial DEX Offering is one of the effective mechanisms for attracting investor funds, for which the exchange platform is used. For the first time, such a funding model was implemented on June 17, 2019. Within one day, 3% of the total number of issued Raven Protocol tokens were sold on the Binance DEX exchange. The price of the altcoin remained unchanged during the tokensale and amounted to 0.00005 BNB.

Due to the high profile of Binance, the global cryptocommunity paid attention to the new algorithm for obtaining financial assets from investors. Many projects decided to raise funds for product development with the help of the initial decentralized offering. According to CoinMarletCap, as of June 2021, this type of tokensale accounted for 60% of the total number of options.

The difference between an IDO, ICO, IEO, and STO

In the time that cryptocurrency has existed, several schemes have been developed to raise monetary resources. Among the most common ones are ICO, IEO, IEO, IDO and STO.

Initially, the organizers developed an initial coin offering model to raise money. ICO was launched in 2013, 4 years this method gradually gained popularity, as for people this approach to investment was new.

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The peak of popularity of ICO came in 2017, when more than $5.5 billion was raised with its help. However, at the end of 2018, due to the large number of fake versions (more than half of the registered offers in the last quarter), confidence in this method of attracting finances was undermined.

The second attempt to create an optimal protocol for the initial offering of digital coins became security tokens (Security Token). According to the developers’ idea, they were supposed to protect investors’ investments, as well as give the ST holder the right to own a stake in the proposed business.

IEO or initial exchange offering is a sale that is conducted by a cryptocurrency exchange. This tokensale is very similar to an ICO. The main difference is that the specialists of the exchange thoroughly audit the project.

If the audit finds traces of fraud, obvious technical errors in the code or facts indicating the “rawness” of the startup, it is rejected. Exchanges care about their reputation and try not to get involved with outright scams.

Many experts from the world of cryptocurrency stated that this method is the most suitable for all parties to the agreement. But there are some inconvenient moments. IEO involves mandatory verification (KYS) for investors, and companies launching a new altcoin are required to pay exchanges a lot of money for listing.

IDO in crypto is the latest model of a tool for attracting finance. During its development, they tried to combine all the positive things from ICO, IEO and STO and avoid their disadvantages.

If you compare the above options for obtaining investments among themselves, you can identify significant differences. For example, in IDO there are no listing fees, and funds are accumulated on a decentralized exchange, such as Uniswap or Binance DEX:

Features of tokensalesICOIEOIDO
Raising financeIssuerCentralized exchangeDecentralized exchange
Listing feeYesYesNo
Mandatory project auditNoYesNo
Liquidity of coins to be issuedIssuer seeks exchanges for listingIssuer obtains liquidity on a centralized exchange
Restrictions on listing on third-party exchangesNoYesNo
RegulationDepending on the jurisdiction of the projectDepending on the jurisdiction of the exchangeNo
Who is responsible for the custody of fundsIssuerExchangeUser

Who organizes and how the process takes place

An interested visitor to a decentralized exchange can register a new virtual coin after activating a certain smart contract. After providing liquidity to the pool, the token issuer can organize a tokensale. If the project passes validation (to weed out scam), then the process of raising capital is launched directly. This can take place either on a decentralized exchange or on Launchpad platforms.

IDO Launchpad

Launchpad are specialized online platforms aimed at raising money to launch crypto projects. The difference between a launchpad and a classic initial decentralized offering is that such platforms are no longer connected to an exchange. They are represented by a community of investors who must own, circulate and deposit internal project tokens (for example, Polkastarter – POLS, Binance – BNB, DAOMaker – DAO Power, BSCstarter – START). Owning such coins allows you to participate in crowdsales, and in some cases vote in the funding of certain projects.

Investments in IDO

The main objectives of investment in any field are to maximize profits and minimize the risk of losing money. The opportunities offered by IDO cryptocurrencies are great. With the correct assessment of the next startup, it is possible to increase the initial capital several (sometimes tens or even hundreds) times in a relatively short time. If you choose luncheap platforms as an investment tool, it will significantly reduce the risks. Some projects provide insurance against the loss of invested assets, and in case of failure, the investor will simply not receive the expected profit, but will not lose the principal capital.

The cryptocurrency market is very young and subject to significant fluctuations. However, such conditions with a certain amount of luck and correct analytics allow you to get high profits.

Possible risks

Despite the fact that DeFi projects level out the participation of intermediaries, the danger of losing their capital lies in the very code of smart contracts, in which attackers find bugs (developer errors) or expose the entire network to a hacker attack.

Another risk factor for investors is the high probability that after listing, the price of the coin will not only fail to rise, but also sag significantly.

Tokens based on DeFi protocols are very dependent on the sharp fluctuations in the value of bitcoin and other liquid cryptocurrencies from the top ten. This volatility of coins makes them very risky.

Investor interest in blockchain is constantly growing. Even beginners can get income from investments in digital assets. Some traders on cryptocurrency earn decent money, others fix profits at the level of 5-10%. Profitability of transactions with virtual coins depends on the strategy, tools and the amount of investment.

Digital money based on blockchain technology is often called coins. There is another name for it – koins. They are an alternative to fiat money with a higher degree of protection and privacy. The most famous koins are bitcoin, etherium, ripple, as well as several stable coins: Tether, Paxos and others.

Advantages and disadvantages of investing in IDO

As in any commercial project, participation in tokensale has its positive and negative sides.

Pros of Initial DEX Offering:

  • Quick listing. Token holders usually don’t have to wait long for coins to start trading on an exchange. The listing happens as soon as the IDO of the crypto ends.
  • Availability. The simplified validation process has made it possible for many more startups to raise the money they need.
  • Transparency. This point is not unique in the cryptocurrency environment. But it is still convenient to be able to check token contracts and adjust your plans.

The disadvantages of releasing a project through IDO include:

  • The downside of accessibility. Not quite clear criteria for verification lead to the emergence of bogus projects.
  • Forced purchase by users of a significant number of startup tokens, which makes participation more expensive.
  • Lack of coin price control mechanisms. This situation leads to the fact that using special software – a trading bot – it is possible to buy up more coins at the base price. This is what happened a year ago, during IDO BZRX

Summary

The result of the development of mechanisms for raising seed capital to promote cryptocurrency startups was the emergence of IDO. This led to the formation of startup platforms of a new type – Launchpad. Such platforms have a clear interface, decentralized functions and give more opportunities to developers and investors. The former can quickly and guaranteed raise money for their project, and the latter can get a high percentage profit without the risk of encountering scammers or fakes.

What are IDOs in cryptocurrency and whether it is worth investing in them
DAO Maker – a launching pad for token launching

The start of token trading on a decentralized exchange does not guarantee an obligatory price rise.

A relative disadvantage of lunchepads is that to participate in allocation, which is not guaranteed, you have to buy a large number of internal coins, and the value of such investments can be significant (hundreds of thousands of dollars).

Frequently Asked Questions

💰 What determines the price of a crypto at Initial DEX Offering?

The price is set by the project team and the issuer. The actual price may not be the same as the stated price.

🔼 How much will the price of cryptocurrency increase after the tokensale is completed?

It is impossible to know such a thing in advance. It’s worth researching this question yourself.

❓ Which project is preferable if the first is launched by IEO and the second by IDO?

Conducting a tokensale is not objectively related to the quality of the project. You should only rely on your research for evaluation.

❕ Is KYS required to participate in IDO?

The solution to this question is in the hands of the project team and the issuers.

✅ On what resources is information about new coins’ seals available?

Often it is announced by the initial decentralized offer in Twitter, Telegram and other social networks. It is worth looking for information manually or subscribe to the newsletter of profile sites. You can also track news in the accounts of lunchepads and DEX exchanges in social networks.

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Author: Saifedean Ammous, an expert in cryptocurrency economics.

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